Overview
Libya's most accessible beauty and fragrance brand.

Ard Alteeba & Algamal
Founded in 2017, Ard Alteeba & AlGamal was established with a bold vision to lead, innovate, and redefine the beauty and fragrance industry in Libya. Headquartered in Benghazi, the company has grown from a local business into a nationally recognised brand.
Through market insight, dedication, and a commitment to excellence, Ard Alteeba & AlGamal has built a reputation for delivering high-quality beauty and fragrance products that meet the evolving expectations of modern consumers.
Every product, every store, every customer — curated global brands, well-trained staff, and a consistent standard of beauty across Libya.








High-quality perfumes and cosmetics with wide market accessibility, exceptional customer service, continuous innovation and growth, and long-term customer satisfaction — well-organised stores, knowledgeable staff, and a seamless customer journey.
From flagship stores in Benghazi to 150+ retail points across every major Libyan city, Ard Alteeba & AlGamal makes premium beauty and fragrance accessible — backed by curated global brands and trusted nationwide service.
150+Retail points across Libya150+ retail points nationwide with presence in all major Libyan cities — strong distribution channels ensuring consistent availability of quality products.
Retail points across Libya150+ retail points nationwide with presence in all major Libyan cities — strong distribution channels ensuring consistent availability of quality products.
100+Premium product portfolioOver 100 premium products across fragrances and cosmetics — Ard Al Teeb, Wasam, Louis Marly, EBous, Aurora, plus Alix Avien Paris, Callista, and MUA.
Premium product portfolioOver 100 premium products across fragrances and cosmetics — Ard Al Teeb, Wasam, Louis Marly, EBous, Aurora, plus Alix Avien Paris, Callista, and MUA.
5 brandsFragrance house portfolioArd Al Teeb, Wasam, Louis Marly, EBous, and Aurora — each with unique scent profiles and craftsmanship for a wide range of preferences.
Fragrance house portfolioArd Al Teeb, Wasam, Louis Marly, EBous, and Aurora — each with unique scent profiles and craftsmanship for a wide range of preferences.
BeautyGlobal cosmetic partnersAlix Avien Paris, Alix Avien Vegan, Callista, and MUA Makeup Academy — selected for quality, innovation, and alignment with global beauty trends.
Global cosmetic partnersAlix Avien Paris, Alix Avien Vegan, Callista, and MUA Makeup Academy — selected for quality, innovation, and alignment with global beauty trends.
2017A national brandFounded in 2017 — built through market insight, dedication, and commitment to excellence into one of Libya's most trusted beauty names.
A national brandFounded in 2017 — built through market insight, dedication, and commitment to excellence into one of Libya's most trusted beauty names.


